Compounding Marketing
Compounding Marketing
Compounding Marketing is the process of reinforcing the same cues, themes, and buying-moment messages over time so that recall builds naturally. It relies on repetition and consistency rather than frequency or reach.
Why Compounding Matters
Compounding Marketing creates predictable performance because memory strengthens with exposure.
When cues compound, cost of acquisition decreases and conversions become more efficient even when reach drops.
Role in the Profit Recall System™
The Efficiency Spine is designed to compound recall by repeating buying-moment themes across the year.
Related Terms
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Why choose
Caroline Thomas Marketing
- Because followers don’t equal reach, and reach doesn’t equal revenue — recall does.
- I build marketing systems that compound, so you spend less, sell cheaper, and retain longer.
- Straight-talking strategy. No fluff. No funnels for the sake of it.
- Just marketing that’s calm, clever, and commercially efficient.